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The introduction of plastic bottles and glass bottles
Wuxi meishang packaging2021-03-01
According to domestic consumer habits, cosmetic packaging is crucial to the value of cosmetics. Cosmetic packaging containers of various shapes are one of the main factors that attract consumers to buy goods. A large number of brand advertisements are also outsourcing of displayed products, and cosmetic products are purchased online.
The first thing that attracts consumers’attention is also the outer packaging. In the production of modern cosmetics, many high-end cosmetic outer packaging invests as much as 70% of the entire product cost. Famous products also do not hesitate to pay high prices in order to reflect their value.
The packaging of liquid, creamy cosmetics and creams is various. The types and quantities of packaging are the largest. There are many new packaging styles. The main ones are: plastic bottles of various shapes and specifications, composite film bags of plastic bags, and various shapes and specifications of glass bottles, including wide-mouth bottles and narrow-mouth bottles, are generally used for packaging higher-end cosmetics or cosmetics that are volatile, permeable and contain organic solvents, such as hair dyes, perfumes, toners, etc. These are the inner container and outer packaging. There are also many forms, such as color printing and other craft cartons, plastic boxes.
1. Glass bottle. The glass bottle product container is very simple, and the advantages and disadvantages are also obvious. The weight is large, easy to break, and cheap, but for volatile and easy to lose fragrance cosmetics, glass bottles can be used. The most perfume is the glass bottle, which looks high-end and maintains the best fragrance.
2. Plastic bottles. With the advancement of science and technology, many shortcomings of clinker can also be solved. Some packaging materials have a sense of science and technology, and the product texture can also be made. Those who find cheap products can also be used.
Acrylic belongs to plexiglass, and can be regarded as plastic in general. Plastics are easier to scratch, and the process of production, transportation and use is not good, but there are scratch-resistant materials, but the price is usually more expensive, the price range of plastics is relatively large, and the MOQ is much higher than that of glass. Many design ideas can be Realize, but you have to consider whether the brand can accept it. Acrylic mold opening is very expensive, and the version fee is tens of thousands.
How to design a good product? Basically meet three conditions
1. Functional utility is the starting point of container modeling design. It includes storage function, containment function, convenience function, sales function, psychological function, transportation, etc. These requirements continuously summarize work experience in modeling design.
2. Material technology. This is the basic means to complete the design. It not only restricts function and shape, but also serves function and shape with its unique superiority. In the design, we must learn to select materials and processes according to function and cost, and constantly look for new materials to hide design requirements.
3. Modeling image. The design plus the actual product craftsmanship effect is presented. The designer is professional in this aspect. The style, color, layout, etc. are all basic skills of the designer.
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